NIVEA Men Creme Review: It Does One Thing and Does It Better Than Most

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Last Updated on October 25, 2026 by omgbart

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The first time a tin of NIVEA Men Creme popped up on my social media feed, I blinked extra hard to make sure I wasn’t hallucinating. Initial reaction:

NIVEA and I go way back. For those of you whom I don’t yet know, I was raised in Poland and the German-made staple was an ever-present accent in our household. Imagine my surprise when I moved stateside and realized that what’s sold in the US has an entirely different ingredient deck. Oops. But also WTF?!

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During a visit to a stark drugstore in Finland, I spotted the masculine blue shade with a silver rim and happily handed over a crisp 10 Euro bill. NIVEA is a deal wherever you go. Mimicking the all-purpose concept of the iconic original, this “dude, where’s my creme?” version is formulated to appeal to all other halves out there. While I’ve never been anything but thrilled with the classic, the concept of greener grass proved real yet again. Below are my thoughts.

The verdict: 4 / 5

This is a great alternative to those who insist on gender-specific branding. Luckily, the ‘masculine’ scent is on the milder side.

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In the spirit of full disclosure, it did not turn me straight, did not turn female heads, and after applying it liberally to my hands, I was still unable to change a tire.

What Is NIVEA Men Creme?

NIVEA Men Creme is a lightweight moisturizer suitable for use on the face and body to address dryness, flakiness, or tightness of the skin while replenishing moisture levels and providing instant and lasting comfort. Does it work? Absolutely. Should you get it? Yes, you should. Everybody needs to use a moisturizer, whether it’s for the face, hands, dry elbows, or ears. If you shower and use traditional soap, you need to replenish some of that moisture. But…

NIVEA Men Creme: European vs. US Formula

Because history tends to repeat itself, the NIVEA Men Creme sold in Europe differs from what is sold in the U.S. If you go by the ingredient list that is…

Euro
Euro Ingredients
U.S.
NIVEA Men Creme Ingredients from niveausa.com

Texture: NIVEA Men Creme vs. the Original Blue Tin

With regard to its texture, there is no resemblance between the original Creme in the blue tin and the Men version. If anything, Men Creme is most similar to Nivea Soft (the lighter cousin) as it’s just as whipped yet not quite the gel-cream consistency.

Absolutely traceless, it absorbs within seconds, which is genius since guys usually don’t like to look shiny nor… ‘moisturized’. Performance wise, it is a solid pick, a great buy and belongs in every grooming kit.

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What Does NIVEA Men Creme Smell Like?

Nowhere near the signature powdery aroma of the cult favorite, NIVEA Men Creme smells a whole new kind of mass. Neither butch, gay nor European, the aroma is definitely manly but it may be just a little too unfinished. It’s not that the citrus fragrance is generic, but more that the brisk notes are clouded with strong hints of what can only be compared with a certain body spray.

Is NIVEA Men Creme Worth It?

Without getting too nitpicky, most guys will enjoy this moisturizer because it’s a fantastic drugstore option that delivers without breaking the bank. Just make sure to get the ‘Made in Germany’ version!

Find it at boots.com or amazon.com.



Prefer the original? Read why I swear by the NIVEA Creme Made in Germany. More for the guys: my Christophe Robin shampoo for men review and my long-term Dyson Supersonic review.

NIVEA Men Creme FAQ

Is NIVEA Men Creme good for your face?

Yes. It is a lightweight moisturizer made for both face and body, and it absorbs within seconds without leaving skin shiny, which is exactly what most guys want.

What is the difference between NIVEA Men Creme and regular NIVEA Creme?

The original blue tin is thick and rich with a powdery scent. The Men version is whipped and much lighter, closer to NIVEA Soft, absorbs instantly, and has a brisk citrus scent.

Is the European NIVEA Men Creme different from the US version?

Yes. Just like the original Creme, the ingredient lists differ by market. If you can find it, get the Made in Germany version.

What does NIVEA Men Creme smell like?

A citrusy, distinctly masculine scent with hints of body spray. Luckily, it is on the milder side and fades quickly.

Can women use NIVEA Men Creme?

Of course. Like the original, it works for anyone. The branding and the scent are the only truly “masculine” parts.

1 Comment

  1. December 9, 2020 / 4:00 pm

    As a gay man, I didn’t realize I had a different scent than other men?