Having achieved a cult following, the Josie Maran brand is proof one should never underestimate a model turned beauty mogul. The Queen of Argan Oil has been scoring high marks with each addition to her range, which is infused with the miracle oil. The recent launch of Winter Dreams Argan Skincare Collection includes deluxe travel sizes of Argan Cleansing Oil, Argan Milk, 100% Pure Argan Oil, Infinity Creamy Oil, Daily Moisturizer SPF 47 and the Intensive Hand Cream. In other words, this seasonal offering makes it easy to experience a selection of the star formulas.
So why is Argan Oil so incredibly popular of late? Exclusive to Morocco, where it is extracted from a nut the locals refer to as ‘the tree of life’, it has been proven to have both healing and anti-aging properties. Extremely high in unsaturated fatty acids, it hydrates, nourishes, and can even repair damaged skin cells. Because of its high levels of Vitamin E, Argan Oil is one of the most powerful ingredients among those that work to neutralize free radical damage.
Starting us off with clean skin, the Josie Maran Argan Cleansing Oil blends the star ingredient with seed oils of Sunflower, Safflower, Grapefruit, Grape and Olive. Applied to dry skin, it dissolves makeup, removes dirt and pollution, and turns into creamy lather when combined with water. Leaving the skin sparkling clean and hydrated, it makes washing the day away an uplifting experience with its delightful citrus scent.
With a variety of options that hydrate, Winter Dreams features the latest facial formula, the Argan Milk Intensive Hydrating Treatment. Proving that oil and water do mix, this combination of purified water and Argan Oil creates a milk-like serum that delivers a veil of lasting hydration. Almost weightless in texture, it will work on any skin type at any time of the year. As a treatment product it is to be applied immediately after cleansing and before your moisturizing routine.
The legendary 100% Pure Argan Oil is an all-purpose must have in everyone’s beauty arsenal. Highly nourishing yet non-greasy, this oil rescues dull complexions with just a few drops. Applying it over your entire face or targeting areas that need a moisture boost (under your eyes), it absorbs quickly and leaves a radiant glow behind. In addition to being a fantastic facial moisturizer, it can be used on your hair, nails or any area of your body that battles dryness.
The Josie Maran Argan Daily Moisturizer SPF 47 is my new daytime non-negotiable. In addition to a physical sunscreen and Argan Oil, it features Josie’s exclusive SunBoost ATM complex. This blend of antioxidants and skin soothing ingredients boosts the effectiveness of natural sun protection factors in this powerful formulation. Even on days when I feel more oily than combination, this traceless SPF sinks right in, leaving no white cast that everyone associates with physical sunscreen. Without a doubt one of my favorites in the argan range.
The Argan Infinity Intensive Creamy Oil is an emergency treatment for chapped or irritated skin on the face or body. Infused with comforting and healing Shea Butter, this ultra rich medley blends Argan, Coconut, Avocado, and other nourishing oils. What originates as a creamy balm liquifies upon contact and elevates the skin’s hydration levels immediately. This soother of a star is a winter dream come true.
Lastly, the Whipped Argan Oil Hand Cream is a rich yet airy hand treatment that softens, soothes and hydrates overwashed or chronically dry hands. In Josie Maran’s hand and body formulas, the star ingredient has been spun into luxurious whipped consistency that glides on and absorbs without a trace. Perfect for on the go, this non-greasy hand cream has a subtle vanilla apricot scent.
Promoting ‘Luxury with a Conscience,’ Josie Maran is one earth-friendly entrepreneur. She uses only 100% Pure and 100% Organic Argan Oil and her brand works with local Moroccan co-ops that hire women to extract and process the oil. A strong proponent of recycling and fervently opposed to animal testing, this model citizen creates formulas that make you beautiful inside and out.
The Josie Maran Winter Dreams Argan Skincare Collection is a seasonal set that includes Argan Cleansing Oil (1.9 oz), 100% Pure Argan Oil (0.5 oz), Pure Argan Milk Intensive Hydrating Treatment (0.15 oz), Argan Daily Moisturizer SPF 47 (0.5 oz), Argan Infinity Intensive Creamy Oil (0.5 oz), Whipped Argan Oil Intensive Hand Cream (1 oz). It retails for $39 ($68 value) at Sephora.com.
Full size items along with the rest of the Josie Maran collection are available at Sephora.com and QVC.com.
