Launching two non-negotiable staples, the master of resurfacing Alpha-H expands its complexion transforming repertoire with new Essentials: Cleansing Balm and Vitamin Mist. And while one shall always remain a little ‘extra’, essentials is where perfection begins.
During my travels to London a few weeks ago, I had the pleasure of catching up with one of my favorite beauty publicists and Tom Ogden, the International Training Manager for the Alpha-H brand. To have walked away educated is an understatement. Not only is Tom a wealth of information, but he’s engaging and funny, and literally has no pores. When he speaks, you listen.
Do not mistake the ‘Essentials’ for ‘basics’ because there is nothing basic about these impressive formulas. Think of them as necessary steps in an effective anti-aging routine.
Essential Cleansing Balm
This gem comes in a jar with a press down lid dispenser, which is a rarity in the world of cleansing balms, and which allows for the freshest dose every time. Blended to perfection, the botanical medley includes Coconut, Rosehip, Rose Geranium, and Grapeseed Oils along with Sea Buckthorn Extract, Vitamin E, and Bisabolol. Truly a treatment product, it soothes, repairs, and strengthens the skin’s protective barrier and is a perfect fit for anyone with normal to dry skin.
Those who wear makeup, practice double cleansing or enjoy a nourishing balm formula will absolutely love this Alpha-H newness. Applied to dry skin, it morphs into an oil that melts away dirt, grime and since it’s safe to use on the delicate eye area, even the most stubborn waterproof mascara. Add a few drops of water and watch it turn milky as it rinses off leaving your skin perfectly cleansed, hydrated and comfortable. The delicate rose aroma is all natural as the balm contains no added fragrance. $45 (50ml)
Daily Essential Vitamin Mist
You may have heard of urban aging and–let me assure you–this is no urban legend. While everyone is focused on the sun and its damaging rays, our skin is constantly exposed to environmental elements that age us as quickly (think pollution, radiation, smoke, or pesticides used in some of the food we eat). Featuring a potent antioxidant that is Moringa Seed Extract, Vitamins A, B, C, D, and E with a proprietary Pollushield™ technology, the new Alpha-H mist is so much more than a spritz of freshness.
Creating an invisible matrix that blocks oxidative stress, the Daily Essential Vitamin Mist can be used as a toner, a makeup setting spray, or a refresher throughout the day. Lightweight and completely non-sticky, it revives and fortifies the skin for a plump and glowing appearance. Ideal during travel, the exhilarating blend of Orange Flower and Rose Extracts provides uplifting aromatherapy as well. $49.95 (100ml)
But also, Liquid Gold Rose…
Full disclosure: I’m obsessed. Launched as a Limited Edition formula earlier this year, Liquid Gold Rose is a more approachable version of the cult classic for those with more sensitive skin. Fueled by the signature concentration of 5% Glycolic Acid, this upgrade is buffered with the addition of soothing Rose Water, Lotus, and Orchid Petal Extracts. Beyond impressive in its performance, it refines the look of enlarged pores, brightens and evens out dull skin tone, and firms and smooths over bumpy, rough texture.
Simply swipe a saturated cotton pad on freshly cleansed skin before bed and follow with a moisturizer. Did I mention there is absolutely no tingle nor discomfort? Since Alpha Hydroxies make your skin more susceptible to sunburn, be sure to wear SPF of at least 30 during the day. $62 (100ml)
Explore the entire range at alpha-h.com.
*press samples
